Help buyers find the right part.
Automotive commerce depends on more than a complete product record. Connect fitment, supplier updates and product content so customers, counter teams and digital channels can work from the same trusted information.
Discuss your project
Where automotive catalogs get complicated.
Treat compatibility as a governed relationship, with a clear route for the exceptions that need an expert.
Fitment is a relationship
Vehicle, engine, position and application qualifiers need structure. Preserve the difference between a confirmed fit, a cross-reference and an unverified match.
Supplier updates keep coming
New applications, superseded part numbers and inconsistent files can outrun manual maintenance. Track the source of each change and route conflicts to catalog specialists.
Every buying journey needs context
A technician, counter salesperson and online shopper ask different questions. Connect specifications, installation assets and approved compatibility details without separating them into competing catalogs.
Automotive experience at catalog scale.
A 12-week foundation for an e-commerce launch.
55 millionfitment records processed for Lordco
Sitation implemented Akeneo PIM and its automotive fitment solution for Lordco, processing 862,000 products and 55 million fitment records. Supplier data pipelines supported the launch and continued catalog growth.
Read the Lordco Auto Parts case studyConnect supplier data to a confident buying decision.
An illustrative workflow for an aftermarket catalog. Define ownership and validation before distributing a change.
Supplier intake
Parts, specifications and compatibility feeds
PIM + fitment
Governed product records and relationships
Exception review
Missing qualifiers and conflicting updates
Customer channels
Web store, counter sales and support
Products and services for the work ahead.
Plezio Rev
Manage vehicle-to-part compatibility and cross-references alongside your PIM, with mappings and downstream connections scoped to your environment.
PIM implementation
Organize part attributes, supplier identifiers and digital assets in a product model built around your aftermarket catalog.
Managed services
Keep supplier onboarding, data quality and channel maintenance moving after implementation, with clear operating responsibility.
Managed agents
Explore support and sales workflows that retrieve approved product information and escalate uncertain compatibility questions to a specialist.
Why Sitation.
More than 400 retailers, distributors, brands, and manufacturers have chosen Sitation as their partner. We bring that experience to the decisions, integrations, and day-to-day work that make your program succeed.
Fitment and product expertise together
Bring relationship modeling and PIM delivery into the same project, instead of treating compatibility as an afterthought.
Engineering across the handoffs
Connect supplier intake, product platforms and commerce around the interfaces and business rules your organization actually uses.
A team for the next catalog change
Combine implementation, forward-deployed PIM architects and ongoing operations as your supplier base and applications expand.
Tell us about your automotive catalog.
Bring us a supplier feed, a fitment challenge or an upcoming commerce launch. We will help define a practical starting point.
