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Sitation Blog

Navigating Salsify’s New Kroger New Item Setup API: A Guide for Brands

There is a new way to send new items to Kroger, and brands now have an alternative to 1WorldSync for syndicating new items to Kroger – meet Salsify’s new Kroger NIS (new item setup) API! Salsify has introduced a groundbreaking development for brands looking to streamline their product syndication process… Read More

Navigating the Global PIM Challenge: Unity vs. Diversity

This is Part 1 of a 4-part series on Global PIM Strategy. In this introduction, we’ll set the stage for exploring consolidation strategies (Part 2), the case for multiple PIMs (Part 3), and best practices for long-term success (Part 4). Read More

GEO: A New Era in Search Optimization for the AI-Powered Landscape

In 2023, the way we navigate and disseminate knowledge changed dramatically with the rise of generative AI. Tools like Perplexity, Google AI Overviews, and ChatGPT Search began delivering synthesized, AI-generated responses, marking a pivotal shift in digital information systems. We’ve entered a new era: Generative Engine Optimization, or GEO. This… Read More

Sitation Earns SOC 2 Type I Compliance, Underscoring Data-Security Leadership

Sitation, a leader in digital commerce and AI-driven content operations, has achieved SOC 2 Type I compliance, confirming the robustness of its controls for security, availability, processing integrity, confidentiality, and privacy. SOC 2, developed by the American Institute of CPAs (AICPA), is the leading benchmark for assessing a service… Read More

Sitation Recognized as Stibo Systems’ North America Delivery Partner of the Year

Stibo Systems has named Sitation its 2025 North America Delivery Partner of the Year at its annual Path Summit event, held in Chicago, IL. This prestigious award recognizes Sitation’s dedication, focus, and success in delivering and servicing Stibo’s STEP platform, a popular and powerful PIM and MDM solution for retailers,… Read More

Change Management in the AI Era: Elevating Product Data from Cost Center to Competitive Advantage

After speaking at both Akeneo Unlock and Salsify DSS last week, one theme consistently emerged in my conversations with digital commerce leaders: the critical need for effective change management as organizations integrate AI into their product data operations. What’s truly remarkable is how deeply this topic resonates across industries and… Read More

OpenAI Agents SDK Practical Use: A Book Written by AI Agents

I wrote a book this morning. Or rather, my agentic AI setup did, while I drank coffee and watched. It's a sci-fi novel. About 36,000 words, ~140 pages. It took about 30 minutes and cost me $2 in API credits. This book is not just a science fiction novella. It's a technological demonstration. Read More

Vanta Recognizes Sitation’s Digital Infrastructure Manager in “25 to Trust” Awards

The Vanta 25 to Trust recognizes 25 exceptional Vanta customers setting the standard for excellence in GRC and security. Each honoree is recognized for their measurable impact, innovative approaches, and dedication to fostering trust and advancing security within their organizations and industries. Sitation’s Digital Infrastructure Manager, Chris Sheridan, has been… Read More

Welcome to the New Sitation

There is an amazing future ahead for e-commerce. Today, we’re launching an updated strategic direction, a brand-new look, and a suite of AI-powered services that will help our customers modernize and stay ahead of the competition. AI is no longer optional—it’s the new baseline for success. Every day, businesses… Read More

Salsify PXM Advance: Optimizing Content Syndication

Managing product data across multiple channels is complex. Salsify PXM Advance makes it easier than ever to automate, validate, and optimize syndication with powerful new tools. Read More