Sitation Blog
The Role of PIM in Digital Marketing Strategy
Discover how Product Information Management (PIM) is crucial to digital marketing strategies, focusing on its impact on improving customer experience, enhancing SEO, simplifying content syndication, and guiding strategic decisions for brands navigating the digital market. Read More
Adapting to Ever-Changing Retailer Product Data Requirements
Consider strategy for brands to keep pace with the evolving product data requirements in the fast-paced retail sector. Learn the importance of investing in technology, building retailer relationships, refining internal processes, and utilizing data analytics and AI for a competitive edge and sustained growth. Read More
The Intersection of PIM and SEO: Boosting Product Visibility Online
Explore the synergy between PIM and SEO, highlighting how accurate data, keyword optimization, and quality content boost search rankings and enhance user experience. Read More
The 5 Essential Tools to Elevate Your 2024 Tech Stack
Explore the top 5 essential tools to include in your 2024 tech stack. Discover how technologies like PIM and RoughDraftPro can transform your business operations, customer engagement, and data management for a competitive edge in the digital world. Read More
2023 – A Year in Review – Growth and Progress in a Time of Change and Uncertainty
In 2023, Sitation achieved extraordinary growth and innovation, overcoming economic challenges to expand our team, product offerings, and client base. We forged new partnerships, gained prestigious awards, and solidified our position as a leader in the e-commerce industry, setting a vibrant course for the future. Read More
Flat vs Packaging Hierarchy: Which Data Model is Best For You?
What is the most effective data model for your company? Should you opt for a flat or packaging hierarchy data model? And how should your product information be displayed? Take a look at the benefits of each and how GDSN may help you make the decision. Read More
GDSN and eCommerce Data: A Unified Approach for Retail Success
The key to brand manager and retailer success often lies in the details of product data management. GDSN may very well be the missing piece in a unified approach to managing your digital shelf strategy. Read More
Embracing SEO for Growth: The Undeniable Value of The First Page
With the vast majority of online experiences beginning with a search engine, securing a top spot is akin to setting up shop on the busiest street in town. Understand the realm of SEO and the undeniable benefits of a robust strategy. Read More
Revolutionary Image Analysis with RoughDraftPro
Sitation’s Director of Product Development, Adam Fairholm, is back to share the use cases of RoughDraftPro and AI-driven image analysis. Read More
Easy and Efficient PDF Data Extraction with RoughDraftPro
Adam Fairholm, Sitation's Director of Product Development, shares how RoughDraftPro, harnessing the power of AI, can be your solution to bulk data extraction challenges. Read More