Plezio Draft image analysis: Turn product images into product data.
Plezio Draft analyzes your product images to extract the details shoppers look for, such as color, style and design features. It writes alt text, classifies images and uses what it finds to fill gaps in your product data and enrich your descriptions.
Your images show details your product data leaves out.
Shoppers rely on product images to understand what they are buying. The details they see often never make it into the product record.
Attributes missing from the record
Color, pattern, style and design details are visible in the image but absent from the data that powers search and filters.
Alt text written by hand, or not at all
Images without accurate alt text are harder to find in search and less accessible to shoppers who use screen readers.
Descriptions without the details
Copy written from specs alone misses what the product looks and feels like.
What Draft reads from your images.
Product attributes
Extract color, style, pattern and design details, such as hemlines and embellishments on clothing or the style of a headboard.
Alt text
Generate accurate, descriptive alt text that improves accessibility and supports search.
Image classification
Sort images into types such as lifestyle, close-up or technical diagram.
Richer descriptions
Use details from packaging and imagery, such as a candle's scent or a snack's flavor, to make copy more useful.
Licensed characters
Call out featured characters on products such as backpacks and pajamas.
Copy checked against images
Compare existing copy with packaging and label images to find discrepancies that need attention.
From product image to enriched record.
Connect
Work in Akeneo or Salsify, or upload a CSV file with image links to the Draft web app.
Choose what to extract
Pick the prompt for attributes, alt text, classification or copy.
Analyze
Draft reads the images for one product or thousands at once.
Review and save
Your team approves the results and saves them to your PIM.
Works with:
- Akeneo
- Salsify
- Draft web app (CSV)
- Other systems through Plezio Fuse
What your team gains.
Image analysis fills gaps in your product data and puts every image to work.
More complete product data
Attributes come from images you already have.
Better accessibility and search
Accurate alt text on every image.
Product pages that answer questions
Descriptions include the details shoppers look for.
Less manual work
Your team reviews results instead of keying them in.
Questions about AI image analysis.
What can Draft extract from a product image?
Attributes such as color, style, pattern and design features, alt text, and an image type such as lifestyle or technical diagram. It can also describe what the packaging shows, such as ingredients or scent.
Can Draft check our existing copy against product images?
Yes. Sitation has used Draft to compare nutrition labels and front-of-pack claims with a grocery brand's existing copy in Salsify, recording each finding for review. Read how.
Do the results go straight to our product pages?
No. Your team reviews what Draft produces before it is saved to your PIM.
See Plezio Draft with your product data.
Book a demo tailored to your catalog and systems, or tell us about your project. Sitation configures, connects and supports every Plezio app.
