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Homegrown PIM: Why Your Company Should Upgrade and Embrace Akeneo

July 26, 2023

As companies grow and evolve, so do their operational needs. Many businesses initially develop homegrown PIM systems to meet their requirements. These are Product Information Management (PIM) solutions developed internally specifically for company usage. However, as these companies expand, they often outgrow these systems, facing challenges with functionality, strategy, and the incorporation of new technologies. To keep up with the demands of a dynamic market, it becomes essential for businesses to transition to robust and versatile solutions like Akeneo. In this blog, we will explore why companies should consider upgrading to Akeneo and how Sitation can provide expert support in this critical transition.


The Limitations of Homegrown PIM Systems

Homegrown PIM systems are a common choice for companies seeking custom-tailored solutions. Initially, these systems might work well for their specific needs. However, as businesses expand and diversify their product offerings, these homegrown systems tend to reveal their limitations. Common challenges include:

1. Functionality Gaps: As companies expand, they require more sophisticated functionalities, such as multichannel support, data enrichment, and workflow automation. Homegrown systems often lack the capabilities to accommodate these needs, hindering growth and scalability.

2. Inefficient Data Management: Homegrown PIMs may lead to siloed data, duplication, and inconsistent product information. This inefficiency affects productivity, resulting in redundant efforts and inconsistencies across channels.

3. Lack of Strategy: Homegrown systems are usually designed to address immediate needs. However, they may lack a long-term strategy, making it difficult to adapt to evolving market trends and customer expectations.

4. Integration Challenges: As businesses adopt new technologies and digital channels, integrating their homegrown PIMs with other platforms becomes increasingly complex and time-consuming.


Why Upgrade to Akeneo?

Akeneo is a leading PIM solution trusted by global brands for its robust features, scalability, and flexibility. Transitioning to Akeneo offers several advantages:

1. Comprehensive Functionality: Akeneo provides an extensive range of features, including data enrichment, product asset management, channel management, and API integration. These functionalities enable businesses to manage product information more efficiently and deliver consistent experiences across all channels.

2. Scalability and Adaptability: As your company expands, Akeneo can easily accommodate growing product catalogs and diverse market needs. It ensures you are well-equipped to meet future demands and scale your operations effectively.

homegrown PIM to Akeneo3. Enhanced Data Governance: Akeneo’s centralized system ensures data consistency and integrity, minimizing the risk of errors and discrepancies in product information. This enhanced governance streamlines data management processes and improves overall data quality.

4. Time-to-Market Advantage: Akeneo’s intuitive interface and streamlined workflows empower teams to collaborate efficiently, significantly reducing time-to-market for new products and updates.

5. Seamless Integrations: Akeneo seamlessly integrates with various e-commerce platforms, content management systems (CMS), and other digital tools, providing a connected ecosystem for enhanced productivity and agility.


Sitation: Your Partner in the Transition

As businesses prepare for the transition to Akeneo, partnering with a trusted PIM implementation expert like Sitation is vital. Sitation is a Gold Solution Partner to Akeneo, with a proven track record of successful implementations for a wide range of clients.

1. Expert Consultation: Sitation’s team of experienced consultants will work closely with your business to understand your unique requirements and design a tailored Akeneo implementation strategy.

2. Customization and Integration: Sitation will configure Akeneo to align with your company’s specific needs and seamlessly integrate it with your existing systems, ensuring a smooth transition and minimal disruptions.

3. Data Migration: Migrating from a homegrown system to Akeneo can be complex. Sitation will handle the migration process, ensuring your valuable product data is transferred accurately and securely.

homegrown pim to akeneo4. Training and Support: Sitation’s certified Akeneo experts will provide comprehensive training to your team, enabling them to maximize the potential of Akeneo. Additionally, Sitation offers ongoing support to ensure your business continues to thrive after the implementation.

5. Prior Experience: Sitation is experienced in this transition. Shared Sitation and Akeneo client, Revalize experienced a 71% decline in cost per enriched product SKU, a 55% increase in volume of enriched products, and a 50% reduction in manual creation processes, all after transitioning from a homegrown PIM to Akeneo. Learn more by checking out this case study.



In the fast-paced world of business, the need for efficient and adaptable product information management is non-negotiable. While homegrown PIM systems may serve their purpose initially, they can become a roadblock to growth and success. By upgrading to Akeneo with the assistance of Sitation, your company can unlock the potential of a robust and future-proof PIM solution. Empowered with comprehensive functionality, streamlined workflows, and expert support, you can confidently deliver engaging and world-class product experiences across all channels, driving your business to new heights of success.


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