AI & automation
Generative AI, agents and automation for product data and commerce teams, with the human review that keeps them trustworthy.
Future-Proofing Your Global PIM Strategy: From Administrator to Architect
The future of product information management isn’t about choosing between one PIM or many—it’s about building intentional, adaptive architectures that thrive amid change. As AI transforms discovery, personalization scales to the individual, and compliance demands grow, organizations must evolve from administrators to architects. This final installment in our Global PIM Strategy series explores how to future-proof your PIM with orchestration, antifragility, and a bold, business-first mindset. Read More
Product content & syndication Insight
GEO: A New Era in Search Optimization for the AI-Powered Landscape
In 2023, the way we navigate and disseminate knowledge changed dramatically with the rise of generative AI. Tools like Perplexity, Google AI Overviews, and ChatGPT Search began delivering synthesized, AI-generated responses, marking a pivotal shift in digital information systems. We’ve entered a new era: Generative Engine Optimization, or GEO. This… Read More
Change Management in the AI Era: Elevating Product Data from Cost Center to Competitive Advantage
After speaking at both Akeneo Unlock and Salsify DSS last week, one theme consistently emerged in my conversations with digital commerce leaders: the critical need for effective change management as organizations integrate AI into their product data operations. What’s truly remarkable is how deeply this topic resonates across industries and… Read More
OpenAI Agents SDK Practical Use: A Book Written by AI Agents
I wrote a book this morning. Or rather, my agentic AI setup did, while I drank coffee and watched. It's a sci-fi novel. About 36,000 words, ~140 pages. It took about 30 minutes and cost me $2 in API credits. This book is not just a science fiction novella. It's a technological demonstration. Read More
Welcome to the New Sitation
There is an amazing future ahead for e-commerce. Today, we’re launching an updated strategic direction, a brand-new look, and a suite of AI-powered services that will help our customers modernize and stay ahead of the competition. AI is no longer optional—it’s the new baseline for success. Every day, businesses… Read More
Take Full Control of Your AI-Generated Content with Flex Prompts
Flex Prompts significantly reduce the time it takes to launch products on your e-commerce channels. More than that, they allow you to maintain a cohesive brand voice across multiple platforms, from Wayfair to Amazon, without needing specialized help for each change. Read More
Akeneo Serenity New Features for 2024
Take a look at thoughts and suggestions from Sitation's Akeneo Certified experts on how users can leverage new features to better engage customers. Read More
How generative AI can improve product content and the digital shelf
Explore the transformative impact of generative AI and how this technology not only automates tedious tasks but also tailors content to specific brand voices and optimizes eCommerce SEO for better visibility and customer engagement. Read More
The Critical Role of Precision Prompting: Unlocking AI’s Potential
Discover the importance of specialized prompt engineering to harness AI's potential effectively and the value of partnering with AI experts as a strategic approach for businesses to navigate the complexities of diverse AI technologies. Read More
The Evolution of RoughDraftPro: A Year of Growth
Since its launch in March 2023, RoughDraftPro has undergone a remarkable evolution, rapidly emerging as a trailblazer in AI-driven content creation. Join the journey of RoughDraftPro as we highlight its innovative advancements and impact on the landscape of digital content production. Read More
