Industries
Product data challenges specific to automotive, distribution, grocery and bev-alc, consumer packaged goods and retail.
Five Master Data Questions to Bring to Any Data Conference This Fall
Fall is conference season for data teams. Between keynotes, customer panels and hallway conversations, it’s easy to come home with a full notebook and no clearer idea of what to do next. Stibo Systems Connect and plenty of other industry events fill the calendar through November. Read More
Product content & syndication Strategy
The Grocery Cart Is Changing Fast. Is Your Product Content Keeping Pace?
When Groceryshop named its three anchor themes for this year’s event in Las Vegas (September 22-24), AI-powered shopping and retail media’s next growth phase were the expected picks. The third was not: the GLP-1-driven shift in consumer demand, sitting right alongside them as a topic serious… Read More
What Is ETIM, and Why Are Your Biggest Customers Asking for It?
Sooner or later it happens: a distributor, a major retailer, or a customer’s procurement team asks for “your ETIM data.” And nearly every manufacturer who hasn’t gone through the process might respond with “right… let me get back to you on that.” Manufacturers, distributors, and retailers already juggle a multitude… Read More
Product content & syndication Customer story
The Seasonal Demand Was Always There. Proximo Finally Captured It.
Salsify Transformer Awards 2026 | Category 3: Measurable Digital Shelf Performance Improvements Proximo Spirits manages a portfolio of 14 brands with deep seasonal and cultural relevance. Tequilas made for Cinco de Mayo, whiskeys built for holiday gifting, and spirits that spike in search every summer. The… Read More
Digital shelf & retail media Customer story
77 to 91: The Compliance Score That Tells the Pernod Ricard Story
Salsify Transformer Awards 2026 | Category 3: Measurable Digital Shelf Performance Improvements A Profitero score of 77 isn’t a crisis. It’s something quieter and harder to fix: a gap between what your team believes is live on the shelf and what’s actually performing. That was the situation… Read More
Keeping What Works: Modernization in Manufacturing and Distribution
This article was developed collaboratively by Sitation and Stibo Systems following recent conversations with manufacturing and distribution leaders. Most manufacturers and distributors don’t struggle to modernize because they lack technology. They struggle because their core business data is fragmented across systems. Aligning this information, not replacing… Read More
Meet the New Boss, Same as the Old Boss: Product Data, Fitment, and E-commerce for Automotive Success
The year is 2026. People no longer ask if you use AI; they ask how you use it and what services are critical to your workflow. Average consumers are turning to AI services instead of (or within) Google Search for researching products to buy, and automotive is included in that. Read More
The EV Aftermarket Is Here: Why Managing Fitment for 9.75 Million Alternative Powertrains Starts Today
For years, the electric vehicle (EV) aftermarket has been a distant concept; a topic for future-planning conferences, not for today’s operational strategy. That future is now officially in the rearview mirror. The 2026 Auto Care Factbook delivers an unequivocal message: the EV aftermarket has arrived, and… Read More
Product content & syndication Insight
Choosing a New Syndication Path: From Kroger VIP Portal to NIS
The clock is ticking for brands submitting new items to Kroger. The Vendor Item Portal (VIP), which suppliers have long relied on for new item setup (NIS), is being decommissioned. While an exact sunset date may be fluid, the impending retirement of the VIP portal means brands should prioritize an… Read More
The Automotive Content Bottleneck: How AI Turns Specs into Sales
Automotive and powersports catalogs expand faster than teams can write, review, and refresh product content. Fitment rules, safety/compliance language, and channel-specific policies make the work slow, inconsistent, and expensive. Plezio Draft turns this bottleneck into a repeatable engine for growth by producing accurate, channel-ready content at… Read More
