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Sitation blog

Digital shelf & retail media

Marketplaces, retailer requirements, shelf analytics, retail media and what shoppers expect from product pages.

Digital shelf & retail media Strategy

How to Build Trust in an E-Commerce Website – 5 Critical Investments

If you want to win online, you have to build trust in your e-commerce website. Here are some key areas to invest in order to make customers feel happy and secure. Read More

Digital shelf & retail media Insight

Omnichannel vs Multichannel – 3 Important Differences

Understand the difference between omnichannel vs multichannel for online sellers, and how these concepts intersect with PIM and e-commerce. Read More

Partners Insight

What is the Salsify Analytics offering?

Powerful in-tool analytics are available to Salsify users with the Automated Insights feature. This feature gives users the ability to automatically generate insights based on their product data. It includes features such as the ability to identify trends, outliers, and patterns in data. This can be extremely helpful for users… Read More

Digital shelf & retail media Strategy

The Pandemic Accelerated E-Commerce Adoption and Innovation. What Will Happen in the Post-Pandemic Era?

The pandemic has been a major catalyst for the growth of e-commerce. As we emerge from the crisis, what can we expect for e-commerce, and PIM? Read More

Product content & syndication Insight

Enhanced Content: One Way to Drive A Deeper Customer Experience

Enhanced content. What is it? How do you get it? What difference will it make? As digital shelf shoppers increasingly demand a personalized and interactive experience, staying competitive means finding ways to provide a satisfying customer experience. The solution is simple. Read More

Product content & syndication Insight

The New Amazon API has Arrived: Here is What Salsify Users Need to Know

As Amazon transitions from its Amazon Feed Specifications (AFS) API to Amazon Selling Partner API (SP-API), Salsify users will need to make adjustments to continue selling effectively in the Amazon space.  Read More

PIM & MDM Insight

Why Better Taxonomy Is a Delight to Merchants and Consumers Alike

When I started at Sitation, the world of taxonomy and attribution was just as foreign to me as was my first day in French class. As someone with a literature and languages background, the inner workings of the world of eCommerce and digital merchandising were a mystery to me. But… Read More

Digital shelf & retail media Strategy

E-Commerce Trends for 2020

With your holiday ecommerce strategy in full swing, it’s time to look ahead to 2020 trends. Ecommerce in 2020 is unfolding with a few common themes, centered around the customer’s experience of your brand. Find top ways to get customers talking about you this year by providing what they expect… Read More