Grocery & Bev-Alc
Product content and compliance for grocery and beverage alcohol brands and retailers.
Product content & syndication Strategy
The Grocery Cart Is Changing Fast. Is Your Product Content Keeping Pace?
When Groceryshop named its three anchor themes for this year’s event in Las Vegas (September 22-24), AI-powered shopping and retail media’s next growth phase were the expected picks. The third was not: the GLP-1-driven shift in consumer demand, sitting right alongside them as a topic serious… Read More
Product content & syndication Customer story
The Seasonal Demand Was Always There. Proximo Finally Captured It.
Salsify Transformer Awards 2026 | Category 3: Measurable Digital Shelf Performance Improvements Proximo Spirits manages a portfolio of 14 brands with deep seasonal and cultural relevance. Tequilas made for Cinco de Mayo, whiskeys built for holiday gifting, and spirits that spike in search every summer. The… Read More
Digital shelf & retail media Customer story
77 to 91: The Compliance Score That Tells the Pernod Ricard Story
Salsify Transformer Awards 2026 | Category 3: Measurable Digital Shelf Performance Improvements A Profitero score of 77 isn’t a crisis. It’s something quieter and harder to fix: a gap between what your team believes is live on the shelf and what’s actually performing. That was the situation… Read More
Product content & syndication Insight
Choosing a New Syndication Path: From Kroger VIP Portal to NIS
The clock is ticking for brands submitting new items to Kroger. The Vendor Item Portal (VIP), which suppliers have long relied on for new item setup (NIS), is being decommissioned. While an exact sunset date may be fluid, the impending retirement of the VIP portal means brands should prioritize an… Read More
Product content & syndication Insight
Navigating Salsify’s New Kroger New Item Setup API: A Guide for Brands
There is a new way to send new items to Kroger, and brands now have an alternative to 1WorldSync for syndicating new items to Kroger – meet Salsify’s new Kroger NIS (new item setup) API! Salsify has introduced a groundbreaking development for brands looking to streamline their product syndication process… Read More
GroceryShop 2023: Exciting Innovation but Still the Same Challenges
Carsten Krohn, Vice President of Sales and Marketing, shares how the Sitation team addresses some of the most pressing questions asked at GroceryShop 2023. Read More
PIM as a Solution to Bev/Alc Industry Three Tier Challenges
With much of the US Bev/Alc industry operating within a three tier system, take a look at how deploying a Product Information Management software solution can streamline the process at every level and improve the customer experience. Read More
Akeneo PIM for Projects of Any Size: A Guide to Data Structures
A teacher once imprinted on me that organization is the key to success. When applied to e-commerce, I appreciate the organization inherent in product information management (PIM) systems which help companies small and large become more successful (or at least more organized!). When considering how to implement a PIM, there… Read More
