Industries
Product data challenges specific to automotive, distribution, grocery and bev-alc, consumer packaged goods and retail.
The Automotive Content Bottleneck: How AI Turns Specs into Sales
Automotive and powersports catalogs expand faster than teams can write, review, and refresh product content. Fitment rules, safety/compliance language, and channel-specific policies make the work slow, inconsistent, and expensive. Plezio Draft turns this bottleneck into a repeatable engine for growth by producing accurate, channel-ready content… Read More
Why Auto Care Standards Alone Won’t Win in Ecommerce
Auto Care Standards are like training wheels for product data. They’re essential for balance, but nobody’s going to win the Tour de France with them still on. Meeting Auto Care compliance ensures that your automotive parts data is accurate, structured, and recognizable across the supply chain. That’s important. Read More
The New Taxonomy of Speed: Re-architecting Your Data for Performance and Automotive
For decades, the automotive aftermarket has been defined by a familiar rhythm: a massive, aging fleet of passenger cars and light trucks requiring a predictable set of replacement parts. Success in this world has been built on mastering the ACES and PIES standards and managing the complexities of Year-Make-Model-Engine… Read More
The E-Commerce Proving Ground: Lessons from the $13.7 Billion Amazon Auto Parts Market
The numbers are staggering. According to the 2026 Auto Care Factbook, Amazon’s automotive department has swelled into a $13.73 billion behemoth, growing nearly 10% year-over-year. It’s now the 12th largest category on the world’s biggest digital shelf, with an average sales price of $42.26 per… Read More
Why Your Return Rate is a Data Problem: A Deep Dive into Brakes, Batteries, and Lighting
In the world of e-commerce, product returns are more than just a line item on a balance sheet. They are a direct assault on profitability, a drain on operational resources, and a corrosive agent to customer trust. Nowhere is this truer than in the automotive aftermarket, where a simple… Read More
Product content & syndication Insight
Navigating Salsify’s New Kroger New Item Setup API: A Guide for Brands
There is a new way to send new items to Kroger, and brands now have an alternative to 1WorldSync for syndicating new items to Kroger – meet Salsify’s new Kroger NIS (new item setup) API! Salsify has introduced a groundbreaking development for brands looking to streamline their product… Read More
Sitation’s Debut at SEMA/AAPEX 2023: A Desert Oasis of Connections and Chapstick Frenzy
As first-time participants at SEMA/AAPEX 2023, rather than just attendees, Sitation shared space with industry giants, connected with clients, and forged new relationships with prospective customers. Read More
Maximizing the Power of Cross-Referencing in PIM for Electronic Components
In realm of electronic components, cross-referencing emerges as a pivotal element. Discover how your PIM can help you maximize this strategy. Read More
Discover the Value of Sitation’s Automotive Fitment App
With a number of professionals coming from the automotive industry, Sitation has a deep understanding of the needs and thus the solution to automotive's core challenges. PIM improves data completeness and management, but how does fitment work within these systems? Sitation introduces Automotive Fitment App as a modern solution for industry Akeneo users. Read More
GroceryShop 2023: Exciting Innovation but Still the Same Challenges
Carsten Krohn, Vice President of Sales and Marketing, shares how the Sitation team addresses some of the most pressing questions asked at GroceryShop 2023. Read More
