The Sitation Blog
Welcome to the Sitation Blog, where we share insights on our work, the e-commerce industry, and our platform partners. Enjoy!
Recent Sitation Blogs
RoughDraftPro Content Creation in Akeneo: Why and How?
With revolutionary content creation app RoughDraftPro available in the Akeneo App Store, it is time for users to take a look at why leveraging this tool could be product description process game changer.
PIM vs DAM vs CMS and What to Consider
Discover the differences between a DAM, a PIM, and a CMS. Understand why you should include them in your tech stack and what to consider as you select each solution.
View Our Workshop: Leveraging AI to Create Content in Akeneo
View this sold out Akeneo Unlock workshop! Explore the future of content creation and examine an approach to creating high-quality product descriptions in Akeneo with RoughDraftPro AI Product Content Creator.
Getting Started with Enhanced Content: What to Know and Where to Start
Learn the value of enhanced content through this informative graphic created by one of our in house enhanced content specialists.
Let’s Take a Second to Marvel at How Fast OpenAI is Moving
Mark Zuckerberg famously said that he wanted Facebook to "move fast and break things" - and I have to admit that I have stolen that line once or twice myself. It's a fun and productive way to work - especially when you're in the early stages of a project or a startup. The idea is to prioritize...
E-Book: Using Akeneo PIM Enterprise Edition as a Vendor Portal
Are you using Akeneo PIM as your Product Information Management (PIM) system? Do you have tens or hundreds of manufacturers (vendors) from which you need to acquire product information? If so, then consider using Akeneo PIM Enterprise Edition as your vendor portal. Don Bales is back with yet another insightful Akeneo e-book.
Managed Services: Using Your Current Solutions to Grow and Scale
While you may very well have the right tech stack to scale your business, do you have the right support? Leveraging Managed Services can give you the staff, establish the workflows, and provide the training need to reach your growth goals.
Sitation Partners with Channel Engine
Having previously worked together to achieve client success, Sitation and ChannelEngine make their partnership official
Blog Archives
Help! My Products Are Suddenly Missing in Akeneo
Akeneo is designed to manage your product data, so it may cause you some panic if you log into Akeneo and suddenly see some, or all, of your products missing. Chances are your product data has not been lost. The products probably are not displaying correctly. Here are...
Why You Should Adopt Akeneo’s Built-in Tools Rather Than Forcing Functionality Into Akeneo
I see this all the time when speaking to clients who are thinking of implementing Akeneo. The question is always Can Akeneo do X? Our old system could. As someone that has built some highly custom Akeneo implementations, the answer to this question...
Akene-Oh No: Common Pitfalls to Avoid When Using the Akeneo PIM
Product Information Management (PIM) tools are making their way increasingly into the ecommerce market because of their utility in a company’s product data efforts. Whether maintaining, consolidating, or augmenting product data, a PIM is essential for doing such tasks...
Why Better Taxonomy Is a Delight to Merchants and Consumers Alike
When I started at Sitation, the world of taxonomy and attribution was just as foreign to me as was my first day in French class. As someone with a literature and languages background, the inner workings of the world of eCommerce and digital merchandising were a...
5 Fundamentals to Master Product Experience Management
Key Takeaways: Winning ecommerce requires practicing Product Experience Management (PXM) which is customizing product information and their online presentation per target audience and/or channel.To effectively practice PXM, one needs to employ a product information...
Akeneo: Requiring an SSL Connection with MySQL
Akeneo PIM is a PHP/Symfony web application that uses MySQL for persistence, and Elasticsearch for search capability. From an abstract perspective it consists of three major components: · MySQL, a relational database for storing data· Elasticsearch, a search...
Akeneo: The Missing MTA Documentation
Sincerely, Akeneo has some of the best documentation available for installing their software. Here's the main link: https://docs.akeneo.com/4.0/install_pim/index.html. Follow the instructions for Installing Akeneo Manually. And, it is well worth your time...
Keys to a Great Akeneo Discovery
Key Takeaways 1. Great discoveries make great projects. Without them, you are flying blind (in most cases). 2. Validating a project's statement of work (SOW) in a discovery is step #1--must catch misaligned assumptions, undefined requirements, and project risk. 3....
E-Commerce Trends for 2020
With your holiday ecommerce strategy in full swing, it's time to look ahead to 2020 trends. Ecommerce in 2020 is unfolding with a few common themes, centered around the customer's experience of your brand. Find top ways to get customers talking about you this year by...
Ecommerce Veteran Sitation Finds New Opportunities Despite Pandemic
Steve Engelbrecht was interviewed by Triangle-area GrepBeat about the history of Sitation, and our plans for growth in 2020 and beyond. View the article here.
Akeneo 4.0 Features We Are Most Excited About
Akeneo 4.0 brings several welcome changes to its PIM software. Upgrades to Symfony, Mysql, and PHP offer incremental updates to the technical stack, while performance improvements abound. I was lucky enough to be at the Akeneo PIM Summit 2020 to witness the unveiling,...
